They have sparked lawsuits, a “new nicotine gold rush,” and even support groups for those looking to quit using them.
But are Zyn pouches the latest health hazard promoted by “Zyn-fluencers” — or a promising smoking cessation device?
Northeastern University addiction specialist Robert Leeman says it’s too soon to tell.
“There’s a potential smoking cessation benefit, but more data are needed,” says Leeman, professor and chair of the Department of Public Health and Health Sciences at Northeastern University. Leeman is also head of the Ethanol, Drug and Gambling Experimental (EDGE) Lab at Northeastern.
“One has to be vigilant because of the tobacco industry’s involvement in the product,” Leeman continues, noting that the industry “hasn’t earned the benefit of the doubt.”
